The ONE Thing is an extraordinary book written by best-selling author and real estate entrepreneur, Gary Keller and Jay Papasan. This book distills the surprisingly simple truth behind producing extraordinary results. The book has appeared on many bestseller lists including The New York Times, The Wall Street Journal, and USA Today.
This book can be life-changing in dealing with your professional and personal life. Most people get the wrong ideas about being productive, and the authors uncover the essence of how doing your one thing will change your life forever.
The Myth Of Multitasking
The majority of people think that multitasking is something good. They need to learn how to multitask, to do more at the same time so that they can get more done and get better results. Is that really so? Well, according to this book, multitasking is not going to work.
Our brains do not function that way. If you do not believe in this, try to read this article while talking to someone. Chances are, you cannot do it. What will happen is that when you talk, you will stop reading. And when you read, you will stop talking. Your mind can only focus on one thing at a time.
Multitasking simply means jumping from one task to another, back and forth. This is why people involved in accidents when they try to drive and talk on the phone. The same goes for every other area in your life. You have to learn how to devote 100% focus at your most important work if you truly desire to produce an amazing result from it.
Your ONE Thing
The authors of The ONE Thing suggest people to use the focusing question to identify their most important task. Ask yourself this, “What’s the ONE Thing you can do such that by doing it everything else will be easier or unnecessary?”
In fact, the entire book is written based on this simple, yet powerful question. Many people spend too much time doing things that do not really matter and on things that do not give them much result. If you want to be productive and get more done, you must answer the focusing question and identify the one thing that will get you the most impact in your life and at work.
Leverage On The Time-Blocking Technique
You will learn that in order to achieve an outstanding result in what you do, you must make it a habit to do each day. The ONE Thing discloses that motivation is not really that crucial. Motivation is only needed in the beginning where you want to build up the habit. Once the habit has kicked in, things will be automatic and you will do your work without motivation required.
And to build the habit, the authors introduce the time-blocking technique. This technique is where you block your time for certain to complete it. For example, if you are in sales, you can block 9am to 12pm every day for prospecting. During these 3 hours each day, you will do nothing except prospecting for clients.
More importantly, you want to make sure that you use this technique for your most important task that will give you the most impactful result.
The ONE Thing is a great book that contains tremendous techniques and many life-changing insights that will make you rethink about being productive and getting the most out of your life.